Organizer guide: Adding benefits to memberships

Organizer guide: Adding benefits to memberships

This guide shows you how to add scan access, ticket bundles, and discounts to your membership products in Showpass.

How benefits work

Benefits can be added to an entire membership group or to specific levels within it. This lets you control who gets what — for example, giving only VIP members access to certain events or premium areas.

• Group-level benefits apply to all levels in the group.
• Level-specific benefits apply only to the tier you assign them to.

💡 Tip: If all members should get the same perks, add benefits at the group level to save time.

Benefit types

Daily scan access

Allows members to scan into an event a set number of times per day. Great for attractions and daily-use venues.

• Go to your membership group or level.
• Click Add benefit.
• Select Daily scan access as the benefit type.
• Set the scan limit per day (e.g., 1 for single daily entry), or check Unlimited scanning.

⚠️ Important: Daily scan access relies on your business schedule to know when to reset the scan count. If no business schedule is set, the scan count resets every hour. To set your schedule, go to Organization info from the top-left menu, then select Business schedule.

Event scan access

Allows members to scan into specific events, either once per event or unlimited times. This is the most common benefit for season passes.

• Go to your membership group or level.
• Click Add benefit.
• Select Event scan access as the benefit type.
• Fill in:
  • Event: select the event(s) this benefit applies to.
  • Ticket type: select which ticket type to apply the benefit to.
  • Scan limit: the maximum number of scans allowed per event.
  • Or check Unlimited scanning to allow unlimited entries.
• Click Save.

⚠️ Note: Events with assigned seating are not supported with event scan access.

Discounts

Applies a percentage or fixed dollar amount discount to eligible purchases by members.

• Go to your membership group or level.
• Click Add benefit.
• Select Discount as the benefit type.
• Fill in:
  • Discount code: the code members will use at checkout.
  • Discount unit: choose percent (%) or fixed dollar amount ($).
  • Discount amount: the value of the discount.
  • Total limit: total number of times the discount can be used across all members.
  • Limit per member: how many times a single member can use it.
  • Event type: single event, parent event, or template event.
  • Search event: link the discount to specific events.
• Click Save.

Issue tickets benefit

The issue tickets benefit automatically distributes event tickets to members as part of their membership purchase. This is how season pass holders receive their individual game tickets.

A ticket batch is a group of event tickets tied to a membership. Once a batch is sent, all members instantly receive their tickets. If a new member purchases after the batch is sent, they’ll automatically get their tickets too — no manual work required.

⚠️ Important: The issue tickets benefit must be added to the correct season within the membership group — the one the tickets are being issued for. This benefit must be set up before any memberships are sold or renewed for that season. You can create and send ticket batches later, but the benefit must exist first to ensure members are linked properly.

Adding the issue tickets benefit

• Go to the Membership group.
• Click Add benefit.
• Select Issue tickets from the benefit type dropdown.
• Choose whether you’re issuing for General admission or Assigned seating.

For assigned seating:

• Select the assigned seating map associated with your venue.
• Click Next.
• Assign seats within the map to each membership level. These will be the seats members receive for all included events.

Creating and sending ticket batches

Once the issue tickets benefit is set up, you can create batches to send tickets to members:

• From the Membership group benefits section, find the issue tickets benefit and click Open ticket manager.
• Select Create ticket batch.
• Name your batch and select the events to include (single event or parent event).
• Choose the ticket delivery method:
  • Send tickets that are paid for — tickets are delivered immediately once sent.
  • Send hold link for unpaid tickets — members receive a link to purchase their basket before a set expiry date. Great for playoff games or optional add-ons.
• Customize the delivery message if needed.
• Either save as draft to return later, or set an automated send date and time.

💡 Tip: Membership sales can begin before any ticket batches are created. Members who purchase before a batch is sent will receive their tickets as soon as the batch goes out.

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