Tracking Links Overview

Tracking links are a useful tool to track analytics, speed up the checkout process, and allow for sales of specific ticket types.
To access the tracking links dashboard you will need to open your dashboard pop-out menu and select Tracking Links
On the left hand side menu you'll be able to:
  • Search by tracking link name, employee name, event name, etc


  • Filter by event


  • Filter by tracking link type


  • Download tracking link CSV


All tracking links ever created under your org will exist on the right hand side along with their analytics



Showpass has four different types of tracking links that you have access to:

Employee Tracking Links

  • Employee specific links that track sales for each employee that are added to your organization

Custom Tracking Links

  • Unique, event specific links that reveal specific ticket types that are only visible to sellers
  • Custom tracking links will not work if there are no hidden tickets

Affiliate Tracking Links

  • Will take whoever has this link to a custom URL

Checkout Links

  • Used to simplify the checkout process and allow you to send a pre-populated basket to whoever has the link