Organizer guide: How to create and customize a Branded Hold (Sponsorship Portal)
Branded Holds—also called Sponsorship Portals—let you create a custom webpage where sponsors or VIP clients can purchase, claim, or reserve inventory. This includes tickets, memberships, and products at regular price, a discount, or for free. You can customize the page with branding, banners, and descriptions.
Use case example
A racing event wants to reserve premium seats for a major sponsor. The Organizer creates a Branded Hold, uploads the sponsor’s logo as a banner, and shares the unique link with the brand to distribute among their clients.
Step 1: Put inventory on hold
- Open the Box Office and click Sell.
- Add the desired tickets to the cart.
- Click Continue to proceed to the checkout form.
Step 2: Add ticket buyer information and create the hold
- Create a new buyer profile or select an existing one.
- Click the Branded Sponsor Hold button to generate the hold.
- You’ll see a success message, and be returned to the ticket selection screen.
Step 3: Customize the hold
- Go to the Holds tab from the bottom navigation menu.
- Find your newly created Branded Hold (look for the Branded Hold badge).
- Click the hold card to expand its options.
- Select Customize hold link to open the customization modal.
Step 4: Set limits, add branding, and write a description
- Set purchase limits: Define minimum and maximum limits per buyer (e.g., limit to 3 total items from a mix of tickets, memberships, or products).
- Add a banner: Upload an image for sponsor or event branding (optional).
- Write a description: Add a personalized message for attendees (e.g., thank you note, instructions, or event tips).
- Click Save. Wait for the success message to confirm your changes.
Step 5: Share the hold link
- On the Holds page, click the copy icon next to the branded hold.
- Share the URL with sponsors, clients, or selected guests.
Step 6: Branded Hold landing page
When someone opens the link, they’ll land on a branded page with only the inventory associated with that hold. All branding, descriptions, and limits will be visible.
Limitations
- Once created, you cannot edit the inventory within a Branded Hold.
- Minimum purchase limits do not apply to assigned seating ticket types.
Troubleshooting & FAQs
Can I add more items to a Branded Hold later?
No. You cannot modify the inventory after the hold is created. You would need to create a new Branded Hold with the updated selection.
Do limits apply to assigned seating tickets?
No. Minimum purchase limits currently do not work with assigned seating.
Can I brand holds for different clients at once?
Yes. You can create multiple Branded Holds, each with unique inventory, branding, and links.
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