Analytics Overview

If you are looking to gain an enhanced understanding of your organization's event performance, then having access to multiple types of analytics will be essential. 


Showpass offers an extensive set of analytic capabilities, including:

  • Google Analytics 4: Coming Apr. 3, 2023Replaces Universal Analytics (formerly Google Analytics)
  • Google Ads (formerly Google AdWords)
  • Facebook Conversions API
  • Facebook Pixel

Knowing how well your event is performing across a variety of different metrics will give you the opportunity to make real-time decisions, as well as better optimize your time and efforts.


For more information: